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C.H.Beck

Umbraco Turns Over a New Leaf

Two birds with one stone: In this project, a new website for C.H.Beck was created, which is based on the .NET CMS Umbraco.

Being one of the country’s biggest publishing houses for books and journals, C.H.Beck made it a priority to be progressive when it comes to its online presentation as well: The aim was to build a new website from scratch. After a great number of successful collaborations in the past, C.H.Beck turned to byte5 for support with this task. The strong cooperation made an entirely new Umbraco-based website unfold – go to chbeck.de to check it out.

C.H. Beck Logo - byte5

© Verlag C.H.Beck

C.H. Beck Logo - byte5

The Highlights

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Modern and Contemporary Web Presence

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Implementation of a Technically and Conceptually New Corporate Website

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Creation of a Visually Appealing Website With Customer-friendly Clarity

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Easy to Use CMS, Even For Inexperienced Users

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Transparent and Collegial Cooperation of Both Partners

The Challenges

The internet is a place of continuous innovation. Consequently, it is important to be broad-minded in order to offer clients an attractive, modern and smooth experience on the corporate website. This was the defined goal for C.H.Beck. A new version of the company’s website chbeck.de was developed as the result of a close cooperation with byte5. Additionally, the objective was to work with a new CMS which would give employees an intuitive surface and hence simplify their day-to-day work. C.H.Beck wished for a flexible CMS that would offer modular extension capabilities and that would give easy solutions for individual requirements – it was supposed to be consistent and stable for the future.

Screenshot der neuen Corporate Website des Verlags C.H.Beck

© Verlag C.H.Beck

Screenshot der neuen Corporate Website des Verlags C.H.Beck

As content marketing was supposed to gain more importance in the future, one of the prime requirements for the new CMS was the possibility to use it for community management and community building. A responsive design was required as much as the option to quickly adjust to strategically set goals. It did not take a lot of time until Umbraco was chosen as it offered a matching accuracy with the demands as well as comparatively low costs. Its simple operability made it the CMS of choice to start a new era.

With Umbraco, online marketing became plannable, effective and measurable again. Online marketing is fun again!

Andreas Kurzal,

Online Marketing and E-Commerce

C.H.Beck

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The Solution

Both the conceptional and technical realization of C.H.Beck’s newly built website went hand in hand with byte5. Following the motto “As simple as possible, as complex as needed”, four Umbraco developers worked on the project full steam ahead. It was crucial to keep the client’s needs in mind. Thus, both objectives –establishing an easy-to-use system for users with a limited internet expertise on the one hand and creating a straightforward and appealing website for clients on the other hand – could be accomplished.

An important factor for this success was the clear and transparent communication between C.H.Beck and byte5. This transparency was based on the cooperative collaboration which by its independency from location was as up-to-date as the resulting product itself.

We call Umbraco powered by byte5 our 'Hallelujah software': It offers a quick and uncomplicated learning curve. Umbraco is easy to learn even for employees who are not internet-savvy.

Andreas Kurzal,

Online Marketing and E-Commerce

C.H.Beck

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Screenshot der neuen Corporate Website des Verlags C.H.Beck

© Verlag C.H.Beck

Screenshot der neuen Corporate Website des Verlags C.H.Beck


The Customer

Verlag C.H.BECK oHG

With 250 years of experience in legal literature, the Munich-based publisher C.H.Beck is one of the most renowned publishing houses in Germany. An important part of this success is the online specialist bookstore beck-shop.de, which stocks over 12 million books and media titles. The comprehensive range of specialist books in the disciplines of law, business and taxation is particularly popular.

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